I attended The PURE London event, which was a really good and interesting day. It aloud me to really understand as to how working as a stylist, buyer, trend forecaster ect, would work. You can see how you barter to get a good price for a number of garments, at the price you are looking for. And from a designers point of view, you can see how important branding, advertising and merchandising is.
I attended a number of fashion shows and interviews during the day, I watched two WGSN trend predicting fashion shows, which I have posted some photographs of. They had a tutorial a long side them, to help people to know what to buy and how to combine and merchandise the pieces. Which was really educating, it does give you an idea of all the number of jobs available in the fashion industry.
A few examples of the styles to expect to see in AW11:
















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